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A revenue model is a conceptual structure that states and explains the revenue earning strategy of the business. It includes the product and/or service of value, the revenue generation techniques, the revenue sources, and the target consumer of the product offered. 1. Choose a revenue model approach that is best for your company and background. 2. Your revenue model should allow you to communicate your value. 3. Identify potential investors strategically based on your revenue model. 4. Project out into the foreseeable future. 5. Understand that your revenue model is always evolving 6. Identify the key variables for your 7. Mitigate for variables
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